Campaign Measurement Track these essential email metrics to analyze email campaign success. List Health Maintaining a healthy subscriber list is an essential part of getting emails delivered to the recipient’s inbox. Watch for changes over… Read More »Top KPIs for measuring email success
You want to create a data visualization presentation that is engaging and persuasive. The crucial first step is to ask good questions. Sometimes you already know the specific issue that requires greater understanding. Other times,… Read More »Great data viz relies on great questions
Tableau connects natively to the Google Analytics website tracking service. 1. CONNECT In Tableau Desktop, choose Connect to a Server > Google Analytics. At the pop-up box, grant access to Google Analytics. Initially, Tableau requires… Read More »Connect Tableau to Google Analytics